Team: Suzanne Choi, Hyunsoo Andrew Park
Client: Gateway to the Arts

Project background

Does education only comes from schools? How can we enhance the learning experience at home? Is higher education only achieved by people with privilege?

With these questions in mind, Andrew and I conducted research on an under-resourced neighborhood to create a concept for an iPad application that could help busy working parents teach their kids at home.

S.T.E.A.M is an abbreviation for Science, Technology, Engineering, Art, and Math. This new education concepthas been getting the spotlight these days. Our job was to promote S.T.E.A.M education to the public, especially to the parents of K-12 children in poor neighborhoods.

During our research, we found that many parents in financial difficulties are intimidated by the word "education." Although parents often acknowledge the importance of early learning, they believe they are not qualified to teach their children.

To encourage parents to overcome their fear of educating their children themselves, we created a concept for an iPad learning system that contains various S.T.E.A.M lessons from educators. The concept we developed emphasizes teaching as play, with the goal of reducing the fear parents experience when teaching their kids.

All the lessons are led by Steamies, funny looking monster friends we created. Each Steamy represents a different discipline, and every lesson is executed step by step in order to minimize the burden on parents. The application also has an 'event' tab that shows local S.T.E.A.M activities to facilitate communication between parents and educators and to help build close parental communities within the neighborhood.

iPad Application


The flyer below explains the importance of early learning while emphasizing the playable aspects of S.T.E.A.M education.

Print & UX Concept

Type III  |  CMU  |  Advisor: Prof. Kristin Hughes  |  Fall 2013